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SEO Agency Wix
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Have you just started your own business and want to develop a website dedicated to your activity?
You have already created your website but don’t know how to optimise it? You want to gain visibility and boost your sales? You have opted for the Wix CMS but you don’t fully understand it and need advice? You want to be accompanied in your SEO strategy by a professional in the field?
Nowadays, digital strategy is a very important part of a company’s overall strategy. Indeed, having an optimized website, and one that is well positioned in the search engine results, allows your visibility to grow exponentially, and thus boosts your sales. Keyweo is here to help you with this strategy! Our agency, which specializes in natural search engine optimization (SEO) and paid search engine optimization (SEA), will help you develop the best possible digital strategy to position yourself in the top positions of search engines.
We offer you our expertise and professionalism to accompany you in your keyword study and in the monthly monitoring of your links and content, through the development of the most optimised referencing strategy possible. Our team is made up of experienced consultants, who are ready to listen to your needs and who have access to various SEO tools that enable them to guide you rigorously and effectively in your SEO strategy.
Develop your website's visibility on Wix
You want to optimize your website on Wix, but don't know how to go about it? Call on our services for a personalized follow-up!
Close-up on the Wix CMS
These days, platforms for creating no-code websites are flourishing on the Internet. Using a web designer is no longer a prerequisite for launching a website, which allows many small businesses to launch their own website without having to allocate a budget that is too high in relation to their resources.
Founded in 2006, the Wix CMS is one of these programs. It allows you to create websites without any knowledge of coding and web development. To do this, its mode of operation is very simple. It provides you with numerous templates that you can modify later to adapt them to your business and brand image. This CMS is aimed at activities in various fields: whether you want to create a site in the field of health and wellness, travel and tourism, or in real estate, this CMS will meet all your expectations.
Wix is the first tool to create a website without coding knowledge, and now hosts around 110 million websites. And for good reason, it is very easy to use and offers many features, allowing to meet any type of desire. It offers, for example, a drag-and-drop system that makes learning how to use it very quick. In addition, the content is managed in the form of a site, which means that you have a direct overview of the architecture and design of your site.
Here is a brief list of some of the advantages that the WIx CMS offers you in managing your website:
- Cloud-based platform: this allows you to have access to all the information, wherever you are
- Large choice of templates
- Hosting integrated to the CMS: you don’t need to pay for hosting next to your CMS
- Free package
- Access to image galleries
Wix in figures
1.9%
of websites created in the world
600k+
active retail outlets
200 million+
users in 2022
180+
languages available
800+
available models and templates
45k+
registrations per day
Who is Wix for?
Wix was created to target a wide range of customers. So, whether you are a professional who wants to start an e-commerce business, or an individual who simply wants to share tips or stories on a blog, this CMS is for you!
At Keyweo, our years of experience have allowed us to acquire a good knowledge of CMS. The ease of use of Wix makes it a competitive and strategic tool that we recommend. Moreover, we will be able to accompany you in order to help you master it and optimise your website.
E-commerce sites
Blogs
Showcase sites
Smaller sites
Wix's strengths
Wix is the first no-code website creation tool, thanks to the many features it offers. Easy to use, while remaining a complete and effective tool, the Wix CMS is the perfect choice for anyone working in e-commerce, or wishing to launch a blog or a showcase site!
The first strong point of Wix is its ease of use. Indeed, some CMS, although they allow you to create no-code sites, remain complex in terms of use. On the contrary, Wix allows you, starting from a ready-made template, to customize it as you wish to shape it to your image and that of your business.
You can customise the colours and fonts as well as add text and images. Additionally, the way Wix works is based on what is known as drag and drop. It is the only CMS that is based on this technology, which makes it a major asset of the platform.
Wix makes your life easier by offering you SEO tools directly integrated into its core version, which you can access from the dashboard. This means you don't have to install additional plugins or widgets like you would on other platforms such as WordPress.
Moreover, with Wix, you don't need to find a host. In fact, Wix allows you to create and host your website directly on their Cloud, and thus have access to your data wherever you are.
With Wix, integrating your website with Google Analytics and Google Search Console has never been easier. These two tools are essential for SEO, website management and optimisation. It is therefore very convenient to be able to integrate your website with these tools.
The Wix CMS offers you personalised support in the various stages of configuring the SEO of your website, thanks to its personal assistant Wix SEO Wiz. This assistant is there to help you in the optimization of your website. It makes sure that you don't forget any configuration or optimisation element, whether it be your Hn tags, your meta descriptions, your alt attributes, etc.
Wix offers a free package that gives you free access to various templates. Thanks to this formula, you can create your website without paying a single cent, until it goes online.
Nowadays, the proportion of smartphone and tablet users makes responsive templates extremely interesting and strategic for your SEO strategy. All the templates offered by Wix are responsive, which allows you to adapt your website to all formats and to optimise it whatever the tool used by the user to access it.
Wix's weaknesses
However, no CMS can be perfect. It is therefore important to be aware of the shortcomings of the Wix solution, to be able to work around them and adapt to them!
One of the drawbacks of Wix is its lack of flexibility. Indeed, the day your business starts to grow, and you want to use another website creation platform such as WordPress, it will be almost impossible to migrate your website from one platform to another.
It is true that the Wix CMS offers a free service allowing you to create your website for free, but the site created in this way will not look very professional. Indeed, you will always have advertising banners at the top and bottom of your site, and your domain name will be in the form of "monsite.wix.com".
Sites created on Wix generally have a very slow loading speed, especially because Wix uses Javascript a lot. The loading speed is very important in the SEO of a website. Having a site that loads slowly risks lowering its ranking in search results, even if you carry out a netlinking strategy in tandem.
Creating your website on Wix is not optimal to ensure successful SEO. Indeed, you will not have access to all the data:
- hreflang tags for multilingual sites: they allow you to display the content in the language of the site visitor
- .htaccess file: used for URL rewriting and redirection, as well as for security and privacy
Our SEO services for Wix CMS
Keyword study
Carrying out a keyword study before launching your website and writing its content is essential. Indeed, it is this study that will allow you to target the strategic keywords on which to position yourself in order to increase your traffic.
Keyweo and its team of SEO consultants accompany you in this study, as soon as we start working with you. This allows us to evaluate which keywords we are going to target, and to adapt our strategy to them.
Technical SEO audit
You can’t develop an effective SEO strategy if you don’t conduct a technical audit of your site beforehand. We carry out this audit for you, using specialised SEO tools. This audit allows us to determine the areas of improvement on which to work in order to improve your SEO. These areas may include image size, metadata or alt attributes. Once we have identified these shortcomings, we will help you optimise your website. Our field of action is vast: reducing the size of images, adding alt attributes, optimising your metadata, etc.
Optimisation of the Wix CMS
Our role does not stop at identifying areas for improvement in your SEO strategy, but extends to putting these elements into practice. We are here to help you correct your mistakes in order to optimize your Wix CMS. Every detail is to be taken into consideration, and optimized in order to make your website rise in the SERP. These elements to optimize include the following:
- Make sure that each of your images has an alt attribute
- Have only one H1 tag per page
- Structure your content around the Hn tags
- Reduce the size of your images below 100 KB
- Write meta titles of 45 to 60 characters, and meta descriptions of 120 to 160 characters
Writing optimised content
Optimising your content is also essential. This is where you will see how useful keyword research is. It allows you to select the keywords to incorporate into your content.
In order to write optimised content, you should keep in mind the following elements: include a lot of strategic keywords, structure it with Hn tags, add call to actions. Our team consists of experienced writers who are used to dealing with a wide range of subjects, our writers know how to adapt to our clients’ topics. In addition, we write content in French, but also in English and Spanish.
Netlinking
A good netlinking strategy is essential to increase the popularity and visibility of your website. In effect, by placing dofollow links pointing to your pages on other sites, you will encourage Internet users and search engines to come to your site. This will increase your traffic, and allow the indexation of your pages.
Whether it is paid or free links, netlinking includes all the links pointing to your website. Having links pointing to your site allows you to gain credibility in the eyes of Google and other search engines. Indeed, it shows that people are talking about you, and that what you are talking about, or what you are selling, is reliable. Our teams are here to support you in the implementation of your netlinking strategy: selection of strategic sites on which to place your links, follow-up of these links, etc.
Dedicated SEO consultant
Working with us means benefiting from a personalised follow-up by one of our consultants. All of them are experts in SEO, and will be able to listen to you to help you develop the most suitable and effective SEO strategy possible. Moreover, our agency is internationally oriented with consultants who speak English, French and Spanish to be able to answer your request whatever your language is.
Wix, the CMS adapted to all types of sites to support your SEO strategy
Your website is not well ranked? Are you unable to increase your market share? Then call on an SEO agency like Keyweo to help you with your SEO!
Keyweo, the SEO expert, offers you 100% personalized support in managing your Wix site. Discover our favourite plugins compatible with the Wix CMS.
Screaming Frog
Screaming Frog is a crawler used by our agency to detect potential technical problems on your site. This tool allows us to carry out complete audits of your site, and thus to determine the aspects to be reworked in order to optimise your website.
Semrush
Semrush is the perfect tool for tracking your search engine rankings and analysing your competition. It offers numerous functionalities, from the analysis of your backlinks to the evaluation of your keywords, including the development of your traffic. Our agency Keyweo uses this tool to evaluate the overall health of your website, and to implement an effective SEO strategy.
Google Search Console
This tool, directly developed by Google, allows you to obtain an overview of your website and its positioning in search results. Ideal for evaluating the effectiveness of your SEO strategy, Google Search Console is a free service used by Keyweo to monitor the indexing of your pages and maintain your presence in Google search results.
Ahrefs
Ahrefs is a must for any SEO strategy. This tool allows you to monitor your backlinks in real time, as well as your positioning on the strategic keywords of your market. Ahrefs even offers you the possibility to set up an alert so that you can be notified directly when you reach your ranking objectives.
Majestic
At Keyweo, we use the Majestic tool to guide us in our netlinking strategies. Indeed, by providing information about the quality of a site thanks to its two metrics, the Trust Flow and the Citation Flow, Majestic allows us to evaluate the sites on which it is most strategic to obtain backlinks.
Alexandre, SEO Consultant
Your frequently asked questions about the Wix CMS
The Wix ADI (Artificial Design Intelligence) has a dedicated artificial intelligence engine for design. The ADI solution creates your site for you so you can focus on growing your business.
The way it works is simple: the Wix ADI algorithm uses the information it already has about website design, as well as data about your business and website requirements to create a complete website that meets your requirements.
However, this technology has its drawbacks. By delegating the creation of your website to an artificial intelligence, you give up the ability to customise your website yourself. You will only be able to adapt the colours used for your website to suit your logo and the spirit of your company, and choose the fonts and background style.
We have their full confidence.
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